期刊论文

The Evolution of Business Model of Manufacturing Enterprises and its Innovation Inspiration

中文

科学管理研究

1004-115X

2018

36

3

60-63

10.19445/j.cnki.15-1103/g3.2018.03.016

国家自然科学基金项目(71672061)/教育部新世纪优秀人才支持计划项目(NCET-13-0210)/湖南省哲学社会科学基金项目(14YBA338)

本校为其他机构

从价值视角阐述商业模式及其创新,并根据各价值要素从产品主导、服务增值和服务主导3个阶段分析制造企业商业模式的演进过程,从“硬件+软件+服务”一体化发展、追逐连接红利、虚实连通、价值共赢等方面提出“互联网+”环境下制造企业商业模式的创新思路和启示.

This paper explain the business model and its innovation form the perspective of value.According to each value element,it analyzes the evolution of the business model of manufacturing enterprise on three stages of product-oriented,service-added,and service-oriented.Futher more,it proposes the enlightenment of the business model innovation of manufacturing enterprise from the aspect of＂hardware＋sotware＋service＂integrated development,chasing connection bonuses,comm...