The honesty outlook is the Chinese national virtue. As the professional inspector of medium cultural products of the media, her honesty outlook influences media’s quality and effect, influences directly the trustworthiness of the political party、 government and the media. To instruct it, we must try every effort. Besides enhancing editor’s moral levels and honesty outlook education, the most important thing is to build self-discipline system which can effectively control editor’s professional behavior and provide editors with the s...